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Sample Email Sending Agreement

Email sending agreements are essential to ensure that both the sender and receiver are on the same page regarding the content and frequency of emails. These agreements are primarily used in email marketing campaigns, where businesses need to maintain a positive relationship with their subscribers. A sample email sending agreement should include the following elements:

1. Purpose: The agreement should clearly state the purpose of the emails and the intended audience. This will help both parties to focus on specific goals and objectives.

2. Frequency: The agreement should specify the frequency of the emails. For example, the emails can be sent once a week or once a month. It is important to ensure that the frequency is not too high as it can lead to unsubscribes.

3. Content: The agreement should outline the type of content that the emails will contain. This may include promotional offers, news and updates, and other relevant information. It is important to ensure that the content is relevant and engaging for the subscribers.

4. Opt-out: The agreement should include an opt-out clause that allows subscribers to unsubscribe from the emails at any time. This is a legal requirement and should be clearly stated in the agreement.

5. Spam: The agreement should state that the emails will comply with anti-spam laws and regulations. This will ensure that the emails are not perceived as spam by the subscribers.

6. Personal information: The agreement should specify how the sender will collect and handle personal information from the subscribers. This is important to ensure that the sender is complying with data protection laws.

7. Consent: The agreement should state that the subscribers have given their consent to receive emails from the sender. This will ensure that the sender is not sending unsolicited emails.

In conclusion, a sample email sending agreement is an essential document for any business that wants to maintain a positive relationship with its subscribers. By including the above elements in the agreement, both parties can avoid misunderstandings and ensure that the emails are relevant and engaging for the subscribers.